For citation: Ziganshina A.A. (2018) Konvergentsiya v reklame: peredposylki, proiskhozhdenie, raznovidnosti [Convergence in Advertising: Background, Origins, Forms]. Mediaskop 1. (in Russian). Available at: http://www.mediascope.ru/2414
DOI: 10.30547/mediascope.1.2018.4